Gen-Z views Whiskas as unhealthy cat food. But the truth is, cats outdoors eat and face far worse things than a bit of reliable comfort food.


To show this, we created Go Home, Archie! an AI-powered cozy game where you guide a lost cat safely home to a bowl of Whiskas.


Gen-Z views Whiskas as unhealthy cat food. But the truth is, cats outdoors eat and face far worse things than a bit of reliable comfort food.


To show this, we created Go Home, Archie! an AI-powered cozy game where you guide a lost cat safely home to a bowl of Whiskas.


Click start above to play the demo!

(may take a second to load)

Click start above to play the demo!

(may take a second to load)

Each decision-point in the game gives Archie a choice. Go towards the disreputable outdoors, or follow their nose home.

Purchasing a bag of Whiskas enters cat parents into a raffle. Winners have their feline star in a custom level released to the public.

To showcase the game, we'll partner with cozy streamers, ones famous for being cat owners.

To showcase the game, we'll partner with cozy streamers famous for being cat owners.

All game assets generated using Google Veo3 and Luma.ai.

All game assets generated using Google Veo3 and Luma.ai.

Art Direction-Max Dotson

Brand Manager- Gabe Glassmann

Strategist- Lucas Gaitán



Art Direction-Max Dotson

Brand Manager- Gabe Glassmann

Strategist- Lucas Gaitán



Each decision-point in the game gives Archie a choice. Go towards the disreputable outdoors, or follow their nose home.